There are many benefits to marketing yourself on Google Shopping. Here is a list of the seven most important: Increased Visibility: Google Shopping allows businesses to display their products in search results when customers are searching for related items. Quality Traffic: Google Shopping can generate quality traffic to your online store, as customers are interested…
Read articleThis is a guide on how to enter product attributes such as color and size on WooCommerce, Shopify, Dandomain, Magento 1.x, and Golden Planet, respectively. After creating a product on your webshop, there may be different variants of the products in some cases. Variants may have different colors or sizes. It is important to name…
Read articleWhen you have created your avecdo account and wish to connect your product feed with your Google Merchant Center, so you can start advertising your products on Google Shopping. Guide for Setup in Merchant Center All you need to do is follow this guide: 1. Initial Setup in Merchant Center 1.1 Go to merchants.google.com and…
Read article
If not, you are missing out on a significant amount of money every month. If you buy your Shopping traffic directly through Google, you are currently overpaying. In 2017, the EU decided that Google Shopping should be opened up to other comparison service websites, ensuring better transparency for consumers. This means that portals and sites…
Read article
Optimizing Google Shopping Many advertisers mistakenly believe that Google Shopping can “take care of itself,” but delving into your Google Shopping campaign will reveal numerous opportunities to enhance your results. In this post, I’ll explore some of the many possibilities available to you. Subdivide Your Products By Brands and Item IDs. If you have an…
Read article
avecdo Category Sets Are the Same as Google Shopping When you need to map your categories into avecdo – you actually have to map your e-commerce categories directly against Google’s category set – which you can read more about here https://support.google.com/merchants/answer/6324436?hl=en. You can also read about our category directories mapping here.. There are a total…
Read article
Everyone is on Facebook – that’s how it feels, at least. In Denmark, there’s some truth to it, as the majority of adult Danes have a profile on the social network, opening up access to an audience that’s hard to find elsewhere. Having so many people gathered on one platform naturally makes it an ideal…
Read article
Discover how to grow your Google Shopping campaign in 2018! In 2017, Product Listing Ads (PLA) accounted for 53% of all AdWords clicks for customers in the retail industry. [Source 1] Google’s ad revenue increased by 25% in 2017, and PLA ads on Google Shopping played a significant role in this, as the growth of…
Read article
If you have competitive prices on some or perhaps all of your products, including unique sought-after items, major brands, or any other offerings, it makes a lot of sense to leverage some (or all) of the various price comparison websites. There are several price comparison sites, including Kelkoo, PriceRunner, Google Shopping, and Compware – also…
Read article
As a Facebook-consultant, I have been working with dynamic product ads many times. The first step in setting up a campaign with the objective of “Product Catalog Sales” is to create a Product Catalog in Business Manager and insert the feed address, from which Facebook should download the products. However, it is often the case…
Read article
